Pure Paws White Magic Shampoo 16oz

SKU 990925
Out of stock
Product Details

White Magic is a true whitening shampoo. It is a semi permanent color, with a plant derived sufactant base. This whitening shampoo will not dry out and damage the coat! White Magic adds shine, controls frizz and prevents tangels!!!! This is a FANTASITIC new product! NOTE: If this is your FIRST time using the White Magic we recommend a slightly higher dilution rate of 10 or 15 parts water to 1 part shampoo. DO NOT let the product sit in the coat until you are familiar with the product! You can always go back and rebath to get the whites whiter. Remember that every coat type has a different porosity and will absorb differently.

16oz size

The White Magic Shampoo is designed to whiten coats through by depositing pigment and playing with light. Blue pigments counter yellows and oranges while natural minerals increase cause light to refracts and enhance shine.

Titanium Dioxide; Refracts Sunlight
Mica; Adds shine



Sodium C14-16 Olefin Sulfonate

Acrylates Copolymer

Disodium Laureth Sulfosucciate

Cocamidopropyl Betaine

Decyl Glucoside

Propylene Glycol

Isopropyl Alcohol


Disodium EDTa

Ext. Violet 2
Titanium Dioxide
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